• Brand and Value Proposition digital training Think King
1 2

PPC Advanced: Training Material

PPC Advanced: Training Material

£150.00 GBP
£150.00 GBP
Sale Sold out
Taxes included.

Professionally-designed PPC Advanced course material and training pack.

 

Course Description:

Pay Per Click or Google Ads is well-known as an advertising platform but few know how it really works which can be costly if you are a beginner. It can be quite a complex topic to understand, and costly to implement, which is why we designed this course to help make the complex simple. In this course, we break down what Pay Per Click adverts are and how the Google Ads platform work; how potential customers might find your product when using the modern Generative Ai search engines,; and how it fits into the customer journey. 

 

The Complete Pack contains:

1. The Course Material 

  • 4-day professionally-designed and customizable PPC Advanced Powerpoint slide packs. 
  • Includes B2B and/or B2C case studies and examples, stats and trends
  • Level: Beginner to Intermediate
  • Workshop Duration: 16 hours/ 4 half days, 3 full days

2. 3x Supporting Downloads

  1. FAB Flow excel template(features, advantages, benefits, positioning and sales points)
  2. Consumer Persona template
  3. RevOps Roadmap plan

3. Trainer Material: 

  • Customizable Trainer Handbook - with guidance on digital delivery with supporting tips when delivering course online or in person, and important static information that is required for every trainer.
  • Certificate, print version and customizable Canva template
  • Print and digital, customizable Feedback Form

 

Course Learning Objectives: 

  • Understanding the fundamentals and theory of Pay-Per-Click advertising and Google Ads platform. 
  • A breakdown of bidding strategies and how to tailor campaigns multiple audience segments
  • How to create a Keyword list for all ads and content
  • Relevant keyword tools
  • On-page and as well as off-page optimization
  • Create their own PPC campaign
View full details

What's in Each Pack?

  • Professionally-designed and editable PowerPoint slide pack/s (making it easy to edit and translate into multiple languages).
  • Supporting Templates and Checklist documents.
  • Trainer Handbook
  • Customizable Feedback forms, digital; and print version
  • Customizable Certificate, Canva and print version.

Past Students have said...

  • "Having attended many courses and conferences on digital marketing over the years, this course stands head and shoulders above the rest."

  • "Thank you for such an inspiring course. The content and the way it was structured, was perfect to help put it into practice immediately."

  • "This is very effective way of keeping abreast with the latest digital trends and developments. A really well structured course."

1 3
Past Students have said...